The main genre we are going to follow is pop/folk music. It is hybrid because it incorporates two genres together.
Below is an example of an artist/song from that genre:
Imogen Heap: First Train Home
Unique Selling Point
"Our unique selling point for our product is to attract the individuals who prefer following music of their own accord and own interest" (G.Burton)
Our unique selling point is that our artist perfroms pop/folk music which is not featured alot these days in charts. What makes our artist different is she is an independent woman who audiences can relate to, she is quirky and colourful. A further point is that she will be known for having artistic, memorable and eccentric videos.
By Muhammad Patel
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